Cookies Policy

Last update: 26.11.2025

This Cookies Policy sets out the rules for the use of cookies and similar technologies on the ROOG website (https://roog.store), in accordance with the General Data Protection Regulation (GDPR), the ePrivacy Directive, and the Polish Telecommunications Law.

1. WHAT ARE COOKIES?

Cookies are small text files stored on the User’s device while using a website. Cookies enable, among other things:

• Saving user preferences.

• Analyzing website traffic.

• Personalizing content.

• Ensuring security.

Note: Cookies are not used to directly identify the User's personal identity.

2. TYPES OF COOKIES USED

The ROOG.STORE website uses the following categories of cookies:

2.1. Essential Cookies

Necessary for the proper functioning of the website. These cannot be disabled as the store would not function correctly.

• Examples: maintaining sessions, handling the cart and payments, anti-bot security.

• Status: Always active.

2.2. Analytics Cookies

Enable us to understand how users interact with the website to improve its performance.

• Tools: Google Analytics, Meta Pixel, heatmaps.

• Status: Activated only with the User’s explicit consent.

2.3. Marketing & Advertising Cookies

Used to display personalized advertisements and conduct remarketing campaigns.

• Tools: Google Ads, Meta Ads (Facebook, Instagram), TikTok Pixel.

• Status: Activated only with the User’s explicit consent.

2.4. Functional Cookies

Enable the website to remember choices you make (such as language or region).

• Status: Enabled optionally based on user preference.

3. LEGAL BASIS FOR PROCESSING

In accordance with GDPR, the processing of data via cookies is based on:

1. Art. 6(1)(a) GDPR: User consent (for analytical, marketing, and functional cookies).

2. Art. 6(1)(f) GDPR: The legitimate interest of the Administrator (for technical and essential cookies required for the store's operation).

Consent is obtained through a GDPR-compliant cookie banner upon the User's first visit.

4. MANAGING COOKIE CONSENT

The User has full control over cookies and may:

• Accept all cookies to enjoy full website functionality.

• Reject all cookies except for those strictly essential.

• Adjust settings individually in the consent management panel.

Users can also manually delete or block cookies via their browser settings (Chrome, Firefox, Safari, Edge, etc.).

5. STORAGE PERIOD

The duration for which cookies are stored depends on their type:

• Session Cookies: Deleted automatically when the browser is closed.

• Persistent Cookies: Remain on the device for a set period (from 1 day up to 24 months) or until manually deleted.

• Partner Data: Analytical and marketing data may be stored in accordance with partner policies (e.g., Google – 14 months).

6. THIRD-PARTY TOOLS

The website utilizes services from external providers who may apply their own cookies:

• Google LLC (Analytics, Ads)

• Meta Platforms Inc. (Meta Pixel, Instagram)

• TikTok Inc. (TikTok Pixel)

• InPost (Logistics and delivery tracking)

• Przelewy24 (Payment security)

• Hosting providers

Each provider operates under its own privacy policy.

7. INTERNATIONAL DATA TRANSFERS

For international orders and global traffic analysis, data may be processed outside the European Economic Area (EEA). In such cases:

• Processing is based on Standard Contractual Clauses (SCC).

• Data is handled in compliance with GDPR security standards.

8. WITHDRAWAL OF CONSENT

The User may withdraw consent at any time. This can be done via:

1. The cookie management panel on the website.

2. Changing browser settings.

Withdrawal of consent does not affect the legality of processing based on consent before its withdrawal.

9. ADMINISTRATOR DETAILS

Echo Corp Sp. z o.o. Address: Komandosów 10, 85-549 Bydgoszcz, Poland

E-mail: contact.roog.store@gmail.com

Phone: +48 600 353 698

Tax ID (NIP): 9671478940

KRS: 0001119806

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This Cookies Policy is effective from the moment of publication on the website.